| Main Title: |
Inside Kevin 07 : the people, the plan, the prize / Christine Jackman. |
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| Author: |
Jackman, Christine
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| Imprint: |
Carlton, Vic. : Melbourne University Publishing, 2008. |
| Collation: |
viii, 248 p., : index, pbk ; 24 cm. |
| Summary: |
Machine generated contents note: 1.Out of the Ashes -- 2.Dr Death and the Sunrise Kid -- 3.Bring It On -- 4.Of Values Pyramids and the Virtuous Circle -- 5.It's the Economy, Stupid -- 6.The Double-Edged Sword -- 7.The Personal Is Political -- 8.A State of Mind -- 9.In the Zone -- 10.The End of the World as We Know It -- The Future Is Now.
This insightful record takes readers into the campaign war room and shows how Kevin Rudd and a rookie team won an election from one of the most successful and experienced political leaders in Australian history.
The dedicated band of political and creative strategists who engineered the Labor Party's reversal of fortune are introduced, including Rudd and the Party's National Secretary Tim Gartrell, who cooperated with the writing of this book.
An insider’s perspective examines the development of a modern political party machine and the path towards its success.
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| Subject: |
Rudd, Kevin, 1957-
Australian Labor Party
Prime ministers
2007 Federal election
Politics and Government - Australia
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| ISBN: |
9780522855722 (pbk.) |
| Notes: |
Includes index.
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